Professor Yoram Reich, PhD, FDRS 

פרופסור יורם רייך

School of Mechanical Engineering
The Iby and Aladar Fleischman Faculty of Engineering
Tel Aviv University
Tel Aviv 69978 

e-mail: yoram @ 

Phone: +972-3-640-7385

Fax: +972-3-640-7617

Head, Systems Engineering Research Initiative, TAU-SERI
Head, MSc in Systems Engineering Program

Head, Final Project, Mechanical Engineering Program


Eswaran Subrahmanian, Yoram Reich, Sruthi Krishnan, We Are Not Users: dialogues, Diversity, and Design, MIT Press, 2020

MIT Press website, Amazon website


מלי נבו, דניאל מישורי, ליה לוין, יורם רייך (עורכים),

קהילות מקיימות.

ספר בעריכה.


Yael Helfman Cohen, Yoram Reich

Biomimetic Design Method for Innovation and Sustainability

Springer, 2016. Read Online


Arie Karniel, Yoram Reich, Managing the Dynamics of New Product Development Processes: The new Product Lifecycle Management Paradigm, Springer, 2011.
Read Online

יש לכם רעיון למחקר מעניין, פריצת דרך בהנדסת מערכות, תכן הנדסי, חדשנות, יצירתיות, קיימות, או שילוב שלהם? הקשר שלהם לתרבות אירגונית, למדעי החברה והרוח? אתם חושבים שהחיבור שאתם חושבים עליו אינו מתאים לאף מחלקה, בית ספר, או פקולטה?

פנו אלי באימייל!


General Interest: The central position of design in engineering, science, education, and quality of life:

(1)   Design theory, practice, and education 

(2)   Product design, development, innovation, and creativity

(3)   Systems engineering (Study towards PhD in Systems Engineering)

Publications Google Scholar, [check also ORCID, ResearchGate, or Academia]

Online Lectures/Presentations/Interviews:

(1)   Design religions, ASP 2012, originally presented as keynote lecture at DESIGN 2010, 2010.

(2)   Designing ourselves, ASP 2012.

(3)  Changing Engineering Education [Hebrew], Presenting as President IIEI, Forum for higher education, 25th meeting, BASHAAR (I appear on 1:12:00)

(4)  Interview on innovation, Polish Radio, 28.4.15.

(5)  Thinking out of the box, 9th Workshop of the Design Theory SIG, Design Society, Paris, February 2016.

(6)  Hebrew: מיצר היצירה לבריאה בריאה מתוך הרצאות חודש אפריל של אתנחתא בסימן "בריאה", אוניברסיטת תל אביב - 10.4.16,

(7) Designing a dialogue between biology and technology, what is the purpose? International symposium OH-MAN, OH-MACHINE 2016

(8) How many micro-services are good?, Fifth Israeli Conference on Software Architecture 2018, ILTAM, 2018

Recent Honors:

(1)   Elected Fellow of the Design Research Society, 2014.

(2)   As of January 2010, Editor-in-Chief of Research in Engineering Design.

(3)   Won the Reviewers' Favorite Award at the 20th International Conference on Engineering Design, ICED’13, Milan, 2015.

(4)   Won the Reviewers' Favorite Award at the 18th International Conference on Engineering Design,
(paper received highest reviewers score at the conference), ICED’11, Copenhagen, 2011.

(5)   Won the Outstanding Paper Award at the 17th International Conference on Engineering Design,
(paper received highest reviewers score at the conference), ICED’09, Stanford, 2009.

(6)   Elected to the Advisory Board of the Design Society, 2009, re-elected, 2015.

Recent invited / keynote talks:

(1)   Startup Nation, Tel Aviv University, through a Framework for Ingenuity, Science-Technology-Business, Warsaw, Poland, April 2015.

(2)  Design theory: the foundations of a new paradigm for science and engineering, ICED15, (with Pascal Le Masson & Eswaran Subrahmanian) Milan, Italy, July 2015.

(3)   Governing Creativity, TRIZ Future Conference, Berlin, Germany, October 2015.

(4)   Invited Participation NSF Workshop on Engineering a Better future: Interplay between Engineering, Social Sciences and Innovation, Carnegie Mellon University, April 15-16, 2016.

(5) Keynote GORDON Conference on Frontiers of Engineering Design, Hunan University, P.R. China, May 5-7, 2016.

(6) Designing a dialogue between biology and technology, what is the purpose? International symposium OH-MAN, OH-MACHINE 2016, The Question Concerning Technology and Biology, Tel Aviv, December 2016, Invited Presentation

(7) Fostering Creativity and innovation with the PSI Framework, 2019 International Conference on Mechanical Design (2019 ICMD), August 12-14, 2019, Huzhou, China. Keynote Speaker.

(8) AI or Hey I, am not a user, Emerging Practices: Design Research and Education Conference (EPC) 2019, October 14, 2019, Shanghai, China. Invited Speaker.

R&D Projects Include:

(1)  Architecture Modularity, platforms, variety: AMISA—Architecting Manufacturing Industries and systems for Adaptability – Funded by FP7

(2) SOS / HSOS – a method for generating hierarchical system concepts and configurations

(3) IEKG – Interdisciplinary Engineering Knowledge Genome; Infused design – a revolutionary design method; scientific discovery

(4) Process design and management: PROVE – process design tool; Management of dynamic processes / workflows

(5) Biomimicry and Sustainable design

(6) Design courses: transdisciplinary design courses; Designing design courses – a successful high school implementation of a robotics / mechatronics course with competition winning

(7) Past Projects


(1) PROVE – process design tool

(2) Checkup / FEADIS / VECDIS – data mining tools for feature discovery from diverse data types

Professional activities:

Academic / Administration


Member, Senate – Tel Aviv University


Member, Board of Governors – Tel Aviv University


Member, Higher Academic Committee – Holon Institute of Technology


Member, Institute Promotion Committee – Holon Institute of Technology

Journal related


Editor-in-Chief Research in Engineering Design
Submission of new papers

1.  My page on Research in Engineering Design

2.  Facebook page



Associate Editor Design Science



Editorial boards

Editorial board member

International Journal of Mass Customization


Scientific Council member

International Journal on Sciences of Industrial and Systems Engineering and Management

Rio Int Journal


Editorial board member

Journal of Engineering Design


Editorial board member

International Journal of Design Creativity and Innovation

Int J Creativity


Editorial board member

AIS Transactions on Enterprise Systems


Editorial board member

SDPS Transactions: Journal of Integrated Design & Process Science (JIDPS)


Professional societies


Fellow of the Design Research Society

Member of The Design Society (member of the Advisory Board of the Society)


Member of the International Council on Systems Engineering (INCOSE)


Some past activities

Colleagues and Students

Information for students


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Created in 1995
Last modified: 1/1/2020